Audience Development Manager

Apply now Job no: 495308
Work type: permanent full time
Location: Auckland
Categories: Marketing

Audience Development Manager

  • Work with iconic New Zealand and International media brands
  • Perfect opportunity for experienced digital marketer
  • Drive audience growth across our growing product set

Bauer Media

Bauer is a diverse, constantly evolving multi–platform media business.  In 2018, Bauer was one of the fastest growing digital publishers with market leading brands such as Noted, Now to Love, Fashion Quarterly, Food to Love and Homes to Love.

The Role

This is a dynamic and varied role where no two days are the same, key focus areas include:

  • Develop strategies to grow and engage our audiences across existing and emerging digital platforms
  • Drive simple yet effective processes with editorial teams around all things search, social and email
  • Manage digital marketing activities and platforms for social, email, content marketing and more
  • Work with editorial teams on SEO strategies, best practise and training
  • Deliver best practise social media training workshops/collateral for internal teams and external clients
  • Provide insights on the performance and effectiveness of content and channels
  • Champion our digital-only brands, ensuring we promote our digital brands online & in print
  • Ensure content performs to meet and exceed expectations
  • Work collaboratively with the wider marketing team to ensure print/digital activities aligned
  • Deliver new digital products that grow audiences and improve engagement
  • Recommend enhancements to help grow and engage audiences

Skills & Experience

Our successful candidate will have a mix of skills and experience ranging from search engine optimisation to email marketing strategy, you’ll know that the rules of social media platforms change every month and keeping abreast of these changes will come as second nature.  Product/CMS is experience is a bonus.

While we are interested in someone who knows their stuff, of equal importance is your desire to keep learning in an environment that is changing and evolving rapidly.  This is a true “right-brain-left-brain” role that requires exceptional numeracy and attention to detail – plus high levels of creativity and vision.

You will be an excellent communicator who has a knack for explaining complicated things in simple ways. 

What’s on Offer?

We offer an environment where people can grow and constantly develop new skills to stay relevant in a fast changing digital media landscape.

Our digital business is growing, and we're keen for our people to grow too. 

How to apply

Be part of the story.  Apply today by submitting your CV and cover letter.  

Advertised: New Zealand Daylight Time
Applications close: New Zealand Standard Time

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