Job no: 495195
Work type: permanent full time
Categories: Digital, Information Technology, Research
Bauer Media is looking for an Insights Analyst to join our growing Ecommerce team. The Insights Analyst will join our team in Sydney to develop insight and data led audience targeting strategies.
This role will work closely with the Subscriptions & E-commerce teams to optimise multi-channel audience strategies for acquisition and retention campaigns, to increase overall conversions and revenue. It will also collaborate with the Sales team to develop data led audience strategies in response to client briefs.
The Analyst will be responsible for implementing Audience and Data strategy optimisation across the business as well as overseeing and optimising audience campaigns and their performance through the DMP, Adobe Audience Manager.
We are looking for an Analyst with a technical understanding of data engineering within a data management platform; professional experience in Google Suite – Google Analytics, Google Tag Manager, Search Console, Google Optimize. Ideally you will bring Adobe DMP experience however this is not essential.
This is an exciting new opportunity where on a day-to-day basis your input will directly help Bauer Media from an operational perspective to lead data driven decisions and strategies.
Join Bauer’s growing e-commerce team and you’ll have access to preferred rates to the gym and swimming pool on Park Street as well as access to the Bauer training opportunities; regular beauty perks and discounts at many restaurants, cafes and shops as well as!
Apply today to find out more!
Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time
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